Social Media Assistant Job Description Sample

This Social Media Assistant sample job description can be used to help you create a job advert that will attract candidates who are qualified for the job. Feel free to revise this job description to meet your specific job duties and job requirements.

Job Title: Social Media Assistant

Social Media Assistant Job Purpose:

Works closely with community manager or social media manager to create engaging content for a company's social media presence, including keeping social media channels updated and brand-focused, and seeking out new social media avenues and ways of connecting with audiences.

Social Media Assistant Job Duties:

  • Manages company social media channels, including Facebook, LinkedIn, Twitter, and other relevant platforms
  • Engages in social media presence creation on new and emerging social media platforms
  • Creates dynamic written, graphic, and video content
  • Optimizes content following search engine optimization (SEO) and pay-per-click (PPC)
  • Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation
  • Assists social media management with large projects, events, and community management
  • Works as part of a team to develop large social media campaigns
  • Analyses and reports audience information and demographics, and success of existing social media projects
  • Proposes new ideas and concepts for social media content
  • Works with marketing and social media team members to coordinate ad campaigns with social media strategy
  • Writes and distributes e-newsletters to subscribers
  • Manages social media communications
  • Uses timelines and scheduled content to create a consistent stream of new content for audience interaction while analysing, managing, and altering schedules where necessary to optimize visits

Social Media Assistant Skills and Qualifications:

Marketing or Social Media Marketing Degree Preferred, Technology Skills, Content Writing, Graphic Design, Campaign Execution, Teamwork, Self-Motivation, Strong Communication Skills, Networking, Idea Presentation, SEO and PPC, Proofreading, Strong Customer-Service Skills, Enthusiasm, Detail-Oriented, Collaboration

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